Blog Archives
Business/User Workshop
A hands-on workshop that will be directed toward the intermediate WordPress user. It will cover more advanced discussions of theme and Plugin use such as how to choose a plugin or plugins for your needs and how to decide on … Continue reading Business/User Workshop
Taking Your First Steps
Hands-on Workshop that will teach you the first steps that you will need to take to put a WordPress-based website on the Internet. For the beginner, installing and configuring WordPress can be a daunting task. In this hands-on lab, … Continue reading Taking Your First Steps
Using WordPress to Change How You Think About Marketing
WordPress is one of the best tools available for marketing yourself and your business. It goes well beyond your standard e-commerce website and allows you to build relationships and trust with your prospective clients. You can also use WordPress … Continue reading Using WordPress to Change How You Think About Marketing
How to Make Readers & Search Engines Love Your Content
Attendees will learn the key components most articles should include which will keep readers on the page, increase page views, and rank with the search engines. The presentation will focus on the following: – content – keyword research – … Continue reading How to Make Readers & Search Engines Love Your Content
Free Speech, Free Press, Free Software
Learn how community newspapers in California have replaced their proprietary publishing systems with WordPress. Far more than just a website, these newspapers use WordPress to run their brick & mortar businesses. We’ll look at themes and plugins developed by … Continue reading Free Speech, Free Press, Free Software
Using WordPress to Sell Books and Influence People
WordPress sells books! I developed a legal blog on workplace abuse and bullying about two years ago. The blog has allowed me to influence the national debate on the tooic. I wrote an ebook, Surviviing Bullies, Queen Bees & Psychopaths … Continue reading Using WordPress to Sell Books and Influence People
Feeding the Content Beast
Okay, “content is king” — but it seems like an insatiable, resource-draining beast. How can feed your WordPress site with a steady stream of engaging content? This presentation will cover: • Types of written content proven to be engaging • … Continue reading Feeding the Content Beast
How Content Curation Makes You a Better Writer
Do you find it hard to generate content for your blog or marketing site? Content curation can be a great way to overcome this ‘content famine’. We will cover the elements of content curation and how its regular practice … Continue reading How Content Curation Makes You a Better Writer
Social Business and Personal Branding
We are already firmly in a social business paradigm but most have no idea what that means. Good personal branding is the foundation of leveraging the full potential of social business. I would explain both of these concepts as … Continue reading Social Business and Personal Branding
Demystifying WordPress SEO
Need more traffic to your WordPress site or blog? Unfortunately, there is a lot of misleading information out there on how to optimize your WordPress site. Also, the SEO (search engine optimization) landscape is changing rapidly due to the recent … Continue reading Demystifying WordPress SEO